Media Literacy: Creating Ads in Fourth Grade Enrichment Library Classes

By Anonymous -

Photo_3

Fourth grade students are continuing their learning about media literacy. After analyzing print ads and identifying the advertising strategies in them, students continued this week by making their own ads. First they brainstormed messages for products or ideas they wanted to "sell."

Photo_1

Then they chose words, images, and advertising strategies to convince their readers. This student chose the strategies of "Bribery" (offering discounts, coupons, or free items) and "Intensity" as well as bright colors to attract readers' attention.

Photo_2

Finally students used the PhotoFunia app to take photos of their ads and turn them into billboards (see the example at the top of this post). Like the other projects in this unit, this activity helped them think more critically about the messages they see in real-life advertisements: what is being sold here? By whom? And how are they trying to convince their buyers?

-Darcie Rankin, Enrichment Teacher and Beth Redford, Teacher Librarian

Comments

Post a Comment

Popular posts from this blog

Enjoy our RES fourth graders on the Dorothy's List podcast! #vted

By Anonymous -
Image
RES fourth graders were featured on Vermont Public Radio on February 8, during Vermont Edition at noon and 7 p.m.! They were interviewed in January for the VPR radio program Dorothy’s List , about the children’s books nominated for the Dorothy Canfield Fisher award. Every month Dorothy’s List features a different title, and RES scholars were interviewed about El Deafo , an award-winning book written and illustrated by Cece Bell. VPR reporter Amy Noyes interviewed our scholars as they discussed El Deafo, and she also recorded the fourth graders’ questions for the author. You can listen to the recorded show any time online at the Dorothy's List podcast. (link below) Dorothy's List podcast: El Deafo by Cece Bell featuring RES fourth graders A full transcript of the podcast and some wonderful photos of our scholars are available on the Dorothy's List website (link below) Transcript and Photos Principal Berry also created a video about the day Ms. Noyes visited RE
Read more

Red Clover Books in the RES Library

By Anonymous -
Image
First and second graders are enjoying this year's Red Clover books in the RES library. Named after Vermont's state flower, the Red Clover Award is Vermont's children's choice award for picture books. Every year, a group of teachers and librarians puts together a list of 10 fiction and nonfiction Red Clover books. Students who read or listen to at least five titles from the list get to vote on their favorite book. Their votes, along with votes from students all over the state, help choose the Red Clover Award winner. Since the Red Clover award is a student choice award, students are asking the questions: do I like or dislike this book, and why? What specific details in the text or illustrations make me think this book is interesting or boring, beautiful or ugly, serious or funny? We began this week with The Princess and the Pig by Jonath a n Emmett, which most students liked because of funny details in the words and pictures. Ask your childre
Read more

4th Grade Graduation Speech #resvt #mmuusdvt

By -
  Good afternoon almost 5th graders!  Good afternoon family, friends, teachers, and well wishers.   We are here today to celebrate the growth and accomplishments of these fine students.  And it has been an honor to teach them for the past couple of years.  This group of kids will always be near and dear to my heart because we went through two and half years of covid together.  And they have shown such resilience, empathy, and grace, far more than most adults that I know. I appreciate my time with them and look forward to what they will do in the future.   Well, my darlings, you are about to head into middle school.  And with any change, it comes with excitement and anxiety.  This change might be wonderful or it might be a challenge, or most likely a little bit of both.  But I assure you that you have the tools to navigate this change with the same resilience, empathy, and grace you have shown during our covid years.   The proof is right here.  This is our speaking stone.  It was first
Read more